Man United 'in talks over new £70MILLION shirt sponsor deal'
Manchester United ‘in talks over new £70MILLION shirt sponsorship deal’ with Chevrolet partnership set to expire in December
- Chevrolet has been printed on the front of Manchester United’s shirt since 2014
- The £64m-a-year deal with the American company is the biggest in the game
- The deal is set to expire in December, after United extended it amid Covid-19
- A new American company is reportedly the front-runner to replace Chevrolet
With Chevrolet’s logo slipping off Manchester United’s shirts in December, Ed Woodward is reportedly teeing-up a new £70m sponsorship deal which could provide a huge boost at Old Trafford.
The American car manufacturer has been emblazoned across the front of United’s kits since 2014 and was set to be canned in the summer until, amid the height of the Covid-19 pandemic, the club triggered their option extended by six months.
The £64m-a-year contract to be plastered onto United’s shirts for a dire period in the club’s history is the largest in the game, but Woodward appears set to pull-off another massive deal.
Manchester United’s £64m deal with shirt sponsors Chevrolet is set to expire in December
The American car manufacturers landed on United’s red shirts in 2014 for a huge yearly sum
Ed Woodward is confident United can thrive after Covid-19, and is teeing-up a new sponsor
Talks are ongoing, but a ‘mystery’ American software company is the leading candidate to take over, according to the Sun.
Woodward is reported to have assured Red Devils investors he believes the club will rebound successfully after the pandemic, having been hit where it hurts like the rest of football.
It’s estimated they have lost over £100m in income as a direct impact of Covid-19, with news announced on Thursday that United have borrowed an additional £60m to help soften the blow – after match-day income fell 94.2 per cent.
United have suffered from the Covid-19 pandemic like other clubs but look set to bounce-back
Ole Gunnar Solskjaer finding his groove in the Old Trafford dugout has come at an ideal time for the club, who are looking all-set for Champions League qualification and the hefty pay cheque it brings.
A 2-0 victory over league leaders Manchester City on Sunday was another welcome sign for United, and Woodward will be keen to recover quickly from the pandemic, invest in the squad, and bring the good times back.
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