JORDAN: There's nothing plastic about Luton – they embody our game
SIMON JORDAN: There’s nothing plastic about Luton. Stick your chests out, ignore pompous elitism and mean spirit, and never apologise for who you are – you’re the embodiment of our beautiful game
- Luton’s playoff final triumph last week secured promotion to the Premier League
- Since their fairytale achievement, too much focus has been on Kenilworth Road
- Fans should celebrate their feat rather than belittle their low-capacity stadium
There is a whiff of pomposity and an element of misplaced football elitism aimed at Luton Town since they won promotion to the Premier League.
So much of the focus since that dramatic Wembley win has been on the capacity of Kenilworth Road and the fact the stadium isn’t in the best state – it’s all been a bit mean spirited.
But rather than worry about the perceived negatives, we should be celebrating their return to England’s top flight after a 31-year absence because they deserve their moment in the sun.
Without wishing to be overly-saccharine, this is what dreams should be made of, this is what football should represent.
In recent times football has had a staple diet of unedifying circumstances with the Premier League champions being investigated for financial impropriety, clubs like Everton having similar challenges while a number of Championship clubs have had sanctions placed on them.
Luton Town securing Premier League promotion for next season embodies our beautiful game
Hatters manager Rob Edwards marshalled his side to Championship playoffs success last week
How refreshing then that out of the clouds comes a football club built from endeavour. They have overcome adversity with small a budget, core values and integrity.
Mail Sport columnist Simon Jordan believes that the Premier League needs Luton Town
This is a club who refuse to compromise their values and decided not to take the low-hanging fruit of commercial endorsements from betting companies because they didn’t agree with it. These principles and traits are, in part, what football clubs should embody and what the game should represent.
Luton’s voyage back into the elite represents the restoration and reminder of the dream that the Premier League is a land that can be reached no matter how far you have fallen.
There is something pure, clean and uplifting about their journey from non-league where they were residing just nine years ago to joining the world’s biggest and best league last weekend.
The overcoming of every single obstacle, the uniting of people, the validity of a football club and the achievements of individual merit alongside collective spirit – that’s what Luton are. That’s what should be celebrated, that’s what we should be speaking about rather than how you access the away end at Kenilworth Road.
Jordan Clark’s first-half opener helped Luton on their way to beating Coventry 6-5 on penalties
With oil-rich giants like Man City dominating the top flight, Luton will be a breath of fresh air
Luton should be something we hope for and champion. Not because they’re the smaller relation to these big monolithic football clubs but because they are English football.
They may have had a plastic pitch back in the 1980s but there’s nothing plastic about Luton now. They’ve come through four divisions with 10,000 fans in the ground and are a breath of fresh air in this sometimes avarice-laden, superficial football world.
Quite simply, the Premier League needs clubs like Luton.
They certainly shouldn’t apologise for anything or develop an inferiority complex. They should just be absolutely, undeniably Luton Town Football Club.
They should use the size of their stadium as an advantage. Premier League players are used to palatial facilities but at Luton, if you put the key in the door it will break the window at the back of the dressing room – utilise that! Be proud to be outliers.
They must never forget they are entitled to be there, even when they go to their first Premier League meeting. It will be interesting to see how Luton deal with a more professional approach.
Some football fans have mocked Luton’s home stadium Kenilworth Road, which has a capacity of just over 10,000, ahead of the club’s fairytale return to the Premier League next campaign
But Luton must use Kenilworth Road to their advantage when Premier League teams visit them
Football League meetings – with a plethora of clubs with very small mentalities and outlooks – tended to focus on ridiculous rule changes and the colour of referees pants rather than the bigger issues. In the Premier League there is one clear agenda: how much money are we getting and where are we getting it from.
You know where you stand. You know the main objective and Luton will be part of the conversation rather than the low-rent drivel they’ve had to listen to for years. This is going to be the culture change of all culture changes.
Because everything changes when you are in the Premier League. Everything looks so much brighter, so much easier on the eye. Even the way that the broadcasters put together the shows is different. In the Football League you’ve got an old man with a rattle promoting it, in the Premier League everything is done in grandiose style that makes everything feel bigger and better. Everything gleams, like it’s been given a T-cut within an inch of its life.
And when the so called big boys turn up at your ground, everybody’s energy levels go up. All of a sudden you’re not observing, you’re participating. You don’t have your nose pressed up against the toy shop window like Tiny Tim. You’re actually in the toy shop, even if you’re faking it ’til you make it.
They will also have to deal with a huge spike in media interest. Every aspect, every part of the club becomes public property and public interest. They’ll constantly be pitched as the have-nots and must not let that permeate their psyche. They must rise above it and not get sucked in by it.
Luton mustn’t change their refreshing approach to football and develop an inferiority complex
They celebrated their dramatic playoff final win with an open top bus parade around the town
They’re not second class citizens and the constant pigeon-holing of them will be challenging unless they embrace it and turn it to their advantage. But after everything they’ve been through, they can adjust to this.
There will undoubtedly be sniffiness from many Premier League clubs, but there also will be a respect and admiration. Being a slightly rambunctious character and repeatedly, vociferously disdainful of the small-mindedness of the Football League, my arrival in the Premier League with Crystal Palace in 2004 was viewed with trepidation, so much so that I was asked to attend a meeting with Richard Scudamore so I could be told how to conduct myself. Suffice to say that request was greeted with a two word response.
I certainly don’t advocate Luton adopting the approach I took. I hope Luton go in there with their shoulders back, chests out and take this league on from the moment their chairman walks into his first Premier League meeting. From the first game to 38th game, every aspect of Luton Town should be full of pride, full of belief and confidence in itself. Show no fear and don’t be apologetic about anything.
They are a credit to the pyramid and football in this country, the living embodiment of what the English game should look like.
Marvelous Nakamba (right) celebrates with fans after reaching the Championship playoff final
TYSON FURY, YOU’RE EMBARRASSING YOURSELF
As someone who considers himself a fan of Tyson Fury, I find myself increasingly disillusioned with his behaviour, attitude and social media output.
Once upon a time heavyweight champions were meant to mean something – they were the leaders of boxing – but his ridiculous conduct is embarrassing.
He is one of the world’s most charismatic sportspeople but is turning himself into a laughing stock, an object of ridicule with all this effing and jeffing at Oleksandr Usyk and his constant, perceived calling out of the potentially busted flush that is Anthony Joshua.
He’s making a mockery of the idea that fighters can immortalise themselves through their deeds in the ring.
Tyson Fury’s ridiculous outbursts are becoming an embarrassment to both himself and boxing
His effing and jeffing towards Ukrainian boxer Oleksandr Usyk hasn’t been a good look for him
We all know you’re the A-side, we all know you’ve got to get paid but come on now Tyson, cut it out, pull yourself together and stop with these ridiculous outbursts. We need fewer words and more action.
He’s the best heavyweight we’ve seen for 20 years, someone who’s lifted the bar, opened up the division, scattered the belts and battled adversity.
But his biggest battle now is the battle of bulls**t.
Get on with being the statesman and leader of boxing’s blue riband division because right now Tyson, your conduct is an embarrassment to you and the sport.
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