Newcastle “making themselves look a laughing stock” over next manager chase
Newcastle's wealthy owners are "making themselves look a laughing stock" by publicising their search for a new manager, says former Crystal Palace owner Simon Jordan.
Toon chiefs are on the hunt for a head coach to replace Steve Bruce following his sacking last month, but they have come up short in their bid to lure Unai Emery to St James' Park.
Reports suggested Emery had emerged as their top managerial target, only for the Spaniard to release a statement confirming he will be staying at Villarreal on Wednesday.
The Magpies' new Saudi owners are struggling in their pursuit of a new gaffer, and Jordan believes they are making a mistake by releasing details of their search to the media.
He said on talkSPORT: "They can't get Unai Emery, whose stock is replenished but still diminished in this country, to come and take on a project and they're running around briefing the media and making themselves look like a laughing stock.
"From what I understand, the chairman of Villarreal has pushed back most stridently against his manager and reminded him of his obligations.
Who do you think Newcastle should target next? Let us know in the comments section below.
Four reasons Eddie Howe can be huge success at Newcastle despite Bournemouth relegation
"The bottom line is that it may still happen because in football these things turn quickly. But the way this is playing out is classic PR stuff.
"Football does operate this way at times, but not to the point where every single nuanced peculiarity and transaction is being conducted in front of the media.
"And the reason why that is is because that's what Amanda Staveley does, and football people like that to some point, but there's also an element of substance that has to happen behind it.
"Newcastle aren't in a situation right now where they can just simply sell themselves. They've got to do it slightly better.
"And being all flash for cash isn't the answer."
Don't miss a thing with our football updates!
Want to be on the ball with all of the latest football news?
Well then sign up for the brilliant Daily Star football email newsletter!
From the latest transfer news to the agenda-setting stories, get it all in your email inbox – don't miss a thing.
How do you sign up?
It only takes a matter of seconds.
Simply type your email address into the box at the top of this article and hit 'subscribe'.
And that's it, job done. You'll receive an email with all of the top news stories every single morning.
You can find out more information on our email newsletter on this link here.
Eddie Howe has emerged as the frontrunner to take the St James' Park reins after Emery ruled himself out of contention on Wednesday.
However, The Sun claim Magpies officials have some reservations over the former Bournemouth manager, which stems from his final season with the Cherries that ended in Premier League relegation.
Source: Read Full Article