How to pronounce DAZN – and even Anthony Joshua couldn’t do it

Anthony Joshua is set to return to the ring this weekend to take on Jermaine Franklin in his first fight after signing a new five-year deal with streaming platform DAZN.

Up until this bout, Joshua's fights were shown exclusively on pay-per-view by Sky Sports in the UK. However, he announced he would be leaving Sky to join DAZN last year ahead of his defeat to Oleksandr Usyk in their rematch.

The deal was officially confirmed last month and reportedly worth around £100m a year to Joshua. And DAZN have also announced the launch of a DAZN 1 HD channel on Sky ahead of Joshua's fight with Franklin, making their service more accessible for fans.

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But how do you actually pronounce DAZN? Some fans may just spell out the name as 'D-A-Z-N', as you do with ESPN, while others have pronounced it "Dazz-n".

Dallas Cowboys owner Jerry Jones made headlines in 2021 when he pronounced DAZN as 'D-A-Zone' while promoting the super-middleweight title fight between Canelo Alvarez and Billy Joe Saunders that was being staged at the Cowboys' AT&T Stadium.

However, the correct pronunciation of DAZN is actually 'Da Zone' or 'duh zown', as Joshua himself learned in a video from 2018 alongside several other fighters including fellow boxer Katie Taylor and MMA star Michael 'Venom' Page.

And speaking ahead of his return fight against Franklin, Joshua vowed: "It's the worst time [to be fighting me]. The more he talks, the bigger grave he digs for himself, but it is what it is.

"I could say a lot of things about him, but I respect my opponent. It's not for me to talk, it's for Eddie [Hearn] to do all the talking.

"It's for me to do my job on Saturday and that's really what I'm focused on. I think we'll see blood."

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