Ebanie Bridges in contact with Conor McGregor after ‘getting people talking’
The combat community was stunned to see Conor McGregor and Ebanie Bridges christen their working relationship in 2023 – and the collaboration is only just beginning.
At least that appears to be the case according to 'The Blonde Bomber', who has revealed the UFC superstar has 'stayed in contact' following their first business venture in August. Bridges and McGregor were both in attendance for Anthony Joshua's knockout win over Robert Helenius at the O2 Arena, where the former appeared decked out to promote her partner's 'Irish Forged Stout' alcohol brand.
That's after the pair broke the internet when they both appeared ringside in Dublin for Katie Taylor's loss to Chantelle Cameron. The connection has only grown since then, and Bridges stressed her value as a marketing commodity when discussing the merge with McGregor.
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“He’s [Conor McGregor] been staying in contact with me to help promote Irish Forged Stout, which we did very successfully," said the Australian in a recent interview with OnlyAccounts.io. "I believe it was a definite success, what we wanted to happen happened.
“Everyone was talking about Forged Stout, Ebanie Bridges and Conor McGregor. So we’ll keep that going. It’s a really good partnership. They know I’m a big asset because we get people talking and that’s what we want.
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“Marketing and promotion is all about getting people talking. 100%. And that’s something we don’t fail at.”
McGregor, 35, would surely agree after turning himself into a commercial giant outside the cage in recent years. Despite basing his original successes inside the Octagon, the Crumlin native has become a titan of industry in alcohol and fitness thanks to some savvy investments and promotion.
His alcohol empire started with the debut of his Proper No. 12 whiskey, while his Forged Stout is set to appear in UK pubs following its UK launch. McGregor is also due to make his Hollywood debut in the upcoming remake of Road House, which will also star Jake Gyllenhaal.
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Needless to say any collaboration with Bridges promises to only benefit the pair further, both in and outside their respective rings. And although the IBF bantamweight champion may have exploded due to her online subscription content, she's since expanded her own business dealings considerably since then.
More than two years on from his last fight in the UFC, murmurs suggest former lightweight and featherweight champion McGregor will make his competitive return in 2024. And perhaps Bridges will once again be on hand to use her assets in promoting his comeback.
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